Projects

PMN Campaign

During my PR & Strategic Digital Storytelling course at WMU, I had the unique opportunity to work with Public Media Network (PMN) in a semester long PR campaign. The campaign was focused on PMN's StoryWorks Studio initiative, which is a program that allows local businesses and nonprofit organizations that work in the Kalamazoo area to tell their stories with their own words.

Busy Brush Ad Campaign

This ad pitch was a project for an advertising class at WMU. The premise of the project was to create a target persona and advertise the product to that target persona.

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Digital Ad

This digital ad was an example for a project in marketing principles at WMU. The goal of the project was to create an ad campaign for a local business of Kalamazoo and to expand it elsewhere.